Cyndie Allemann named brand ambassador for LeasePlan
Where: Urdorf/Lausanne, Switzerland When: 2016-02-24 Author: Cyndie Allemann Team.
Urdorf/Lausanne, Switzerland, 2016-02-24 – LeasePlan Switzerland, a subsidiary of the world’s leading fleet management and driver mobility provider, can now count on the services as a brand ambassador of Cyndie Allemann, famous Swiss race car driver and TV host.
On its 30th anniversary of presence in Switzerland, the leader in the Swiss market for full-service-leasing has closed a multi-year partnership deal with Cyndie Allemann, who is also celebrating her 30th anniversary this year. When she is not at the wheel of a racecar on a track, Cyndie is a famous host on television shows about cars and racing.
Brit Schönenberger, Managing Director LeasePlan Switzerland, is thrilled: “Cyndie and LeasePlan have already worked together in the past with great success, for instance at the ‘DrivePlan’ customer event, held every year. Our clients appreciate not only her open, likable and charming personality, but also her vast experience in the automobile industry. We are particularly eager to organise more customer events with Cyndie on the occasion of our 30 years of presence on the Swiss market.”
Cyndie is also excited about this partnership: “I started working with LeasePlan in 2013 and I immediately felt that we were completing each other: people at LeasePlan never hesitate to go their own way in order to succeed and reinforce the level of satisfaction for their customers. What I particularly appreciate is their open-mindedness and their ability to question themselves – and this, even though they are market leaders! I can see a lot of similarities with companies involved in motor sports that are well established but still have to constantly reinvent themselves for their long-term success. I’m looking forward to all those fantastic events with Lease Plan and spend time with them and their customers.”
In addition to the DrivePlan event organized every year at Buochs Airport, Cyndie Allemann will also represent LeasePlan during the Richmond Finance Directors’ Forum and will also address the LeasePlan fleet customers on the importance of a safe driving approach.
About LeasePlan (Switzerland) Ltd
LeasePlan is the world’s leading financial service providers in the area of fleet management and full-service leasing. Founded in 1963 in the Netherlands, the brand-independent company developed in its 50-year history to the world’s largest provider of fleet management services and is currently present in 32 countries. LeasePlan employs over 7,100 staff and is currently managing more than 1.5 million vehicles worldwide.
The LeasePlan (Switzerland) Ltd., headquartered in Urdorf was founded in 1986 and is a wholly owned subsidiary of LeasePlan Corporation N.V. in Almere, Netherlands. The Swiss market leader in full-service-leasing currently funds and manages fleets of national and international companies of all sizes. LeasePlan is certified according to the Quality Management System ISO 9001:2008 and uses daily the decades of expertise in fleet management of all matters according to the brand promise: ‘It’s easier to leaseplan’.
About Cyndie Allemann
Cyndie Allemann: a World class driver, top athlete and brand ambassador. Always a fan favorite, 29 years old Cyndie Allemann was literally born for speed. Her 21-year racing career has seen her compete at the highest levels in many different series and tracks around the World: karting (winning the European junior title when she was only thirteen), open-wheel (EuroF3, Indy Lights, etc.), GT (FIA-GT1 World Championship) and endurance racing (GT1 podium at Spa in the Le Mans Series, 24 Hours of Le Mans, etc.). In 2012, she raced in the Japan Super GT Series. In 2013 and 2014, she has worked with Mercedes AMG, on TV with SPORT1 on different TV projects, such as ‘Auftrag Auto’, and with RTL2 on the TV show GRIP – Das Motormagazin.
For more info on Cyndie or to follow her, visit her web site, her Facebook fan page and follow her on Twitter at: