Sample Text

Auto racing

Auto racing

A winning proposition for teams and sponsors

For race teams and corporate sponsors alike, being associated with Cyndie Allemann is a guaranteed return on investment. Cyndie understands that nowadays, the role of a professional race car driver does not begin and end in the cockpit, but also goes beyond: in the paddock, outside the race track, and even in the online community. She already has had several successful partnerships and case studies with top brands and corporations in the recent past and we would be happy to discuss them as well as different opportunities with you.

A solid credibility supported by a 20-year racing career

On track, her 20-year racing career has seen her compete at the highest levels in many different series around the World: karting (winning the European junior title when she was only 13), open-wheel, FIA-GT1 World Series, 24 Hours of Le Mans and Japanese Super GT championship. In any series and races Cyndie has competed in, she enjoyed a massive fan following as well as high level results. Here are a few key points:

  • Japan Super GT championship with the Hitotsuyama Racing Audi R8 LMS in 2012
  • Race win at the Malaysian Super Series Sepang race, May 2012 (first female driver to ever win a race in Malaysia)
  • GT1 World Series, Le Mans Series and at the 24 Hours of Le Mans in 2010
  • GT1 class podium finish at her very first race at Spa in the Le Mans Series
  • Race car development with major car manufacturer
  • Many top-10 finishes in the Indy Light Series, and an impressive 8th place in qualifying at her very first experience at the Indianapolis Motor Speedway
  • The only female driver to ever score a pole position on an oval track in Europe (at the EuroSpeedway in 2006), and one of the few in the World
  • Six years experience in open-wheel series: Formula Renault, German F3 Championship, F3 Euroseries (Mercedes work driver) and Indy Light Series
  • Multiple national titles and European junior champion in karting

To see Cyndie’s complete career results, please check out her Auto racing career page.

Key benefits

For a corporate sponsor and partner, as well a race team, an association with Cyndie Allemann has the following key benefits:

  • Perfect example of a global driver
  • Charismatic and marketable personality – she is always at the center of the attention at a race track
  • Huge social media following
  • Fan-friendly, able to make fast connections with the fans
  • Ability to connect with corporate partners and VIPs
  • Positive image of young, spontaneous and natural top athlete
  • Fluent in three languages (English, French, German) and basic knowledge of a fourth one (Italian)
  • Ideal and natural look, photogenic
  • A perfect brand ambassador and spokesperson for different brands and products: automotive, fashion, cosmetics, sporting goods, energy drinks, lifestyle products, consumer electronic products, and many more

Added value benefits

In addition to the traditional branding tools (exposure on driver suits and on the race cars), we can also offer our corporate partners a whole set of added value benefits, in order to improve their ROI:

  • On location activation with fans: product demo, interaction with driver, etc.
  • Pre-event and on location media activation campaign: interviews with driver, team personnel, media initiatives to communicate the partnership with the sponsors
  • Photo material made available two days after a race for any editorial, promotional and commercial use for our sponsors
  • Press material (text reports, photos) with the sponsors branding sent on a daily basis (during a race weekend) to national and international media
  • Social media activation: direct interaction with more than 70,000 unique fans and friends (Cyndie is the #1 international female driver on social media)
  • Exposure on Cyndie’s promotional material, including her web site
  • Product endorsement by Cyndie that can include: testimony, product tryout, training tips, etc.
  • Meet the driver events with Cyndie
  • Any other initiatives to engage the fans with the sponsor

Related document

Download Cyndie’s presentation kit for race teams and corporate sponsors (downloadable .pdf file):

Contact information

Whether you are a race team that want to hire Cyndie as a race car driver or a potential corporate sponsor and partner that want to know more about our business opportunities, please contact us at:
[box style=”notice”]Eric Gilbert
eric@cyndieallemann.com
+1 305.877.3097[/box]